Google Cloud Platform (GCP) has announced it will waive data migration fees for customers leaving its public cloud under certain conditions. This move comes as antitrust authorities scrutinize the cloud industry, with Google and others having lodged formal complaints against Microsoft.
In an official blog post, Google detailed the conditions under which it will waive egress fees for customers leaving its cloud platform. The company emphasized that customers should not be held hostage by egress fees, mainly if they are dissatisfied with the services provided.
The program is specifically tailored for customers leaving GCP for good, requiring them to terminate their account upon migration completion. Customers must contact their assigned Google account team member and fill out a “free data transfer form” to initiate the process. While the primary focus is on customers fully migrating away from GCP, there is provision for a partial migration of services on a case-by-case basis.
The move by Google to waive egress fees coincides with increased antitrust scrutiny of the cloud sector. Google’s decision to ease the process for customers to migrate their data away from GCP may be seen as a proactive step to align with the expectations of competition watchdogs. The broader implications of these regulatory actions on the cloud market remain to be seen as the industry faces a landscape of evolving competition and regulatory oversight.
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